Ok, we’ve gone over this before, but I’m really getting aggravated with seasonal creep. Not only are stores already displaying Christmas stuff, but our winter beers have already arrived as well.
Now, I’m not really a fan of fall as a beer season. Oktoberfests are pretty good, but I don’t care for pumpkin beers. I just don’t really like pumpkin, in general. I don’t like pumpkin lattes, pumpkin seeds or even pumpkin pie (sorry, Emily, I’m sure the two whole pies I watched you make from scratch were delicious… just not to me).
Well, it’s done. I’ve moved from Boston, MA to ye olde Brooklyn, NY. It’s been a blast so far, especially the part where my entire apartment was ravaged by a plague and we spent the entire long weekend coughing and sneezing and making soup.
I don’t care much for PBR. It’s… not good. But it is hugely popular. And cheap. It therefore has its place. Its place is usually after I’ve had several of something better. Or if I’m in Brooklyn.
The statement by the new owner, chairman of Oasis Beverages, is kind of hilarious in its own way, too: “Pabst Blue Ribbon is the quintessential American brand — it represents individualism, egalitarianism and freedom of expression — all the things that make this country great.”
We sold a quintessentially American brand that represents individualism and freedom of expression… to the Russians.
So, will this change your opinion of PBR? Will national pride keep you from purchasing a 30-rack of it for your next hipster cookout? Or will you cross borders with beer in the name of peace? Let me know in the comments.